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Austin Marton's avatar

If you're looking at savings in the CFO's or Ops teams, well in most companies those departments are chronically understaffed anyway so the benefit is those folks can actually catch up and start to get ahead of the work, i.e., more forward /future focused. I suggest a way to think about it is talk to the sales, marketing, engineering, and product development teams and ask them how AI is helping them improve sales reach, proposal development times, marketing campaign development, product development cycle times and market feedback. I suspect an advantage of AI is in helping companies get more 'better' products to current and new markets more quickly. In theory that should show up in shorter sales cycles and increased revenue from new and existing products in current and new markets.

Jillian Berk's avatar

The two numbers are not estimates of the same thing. 6 months is what clears an approval. 12 months is what survives an audit. Both parties know which is which. The piece assumes the CEO wanted the accurate number and was handed a wrong one. Nobody is compensated on forecast accuracy, and the committee that approves on 6 months rarely reconvenes at 12. A named P&L line fixes the measurement. It does not fix who benefits from the gap.

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